866.249.6095Category: Vacation Rental Marketing
How a New Website Can Help Your Traffic
Industry standards tell businesses that they should redesign their website every 2-3 years, and this is something InterCoastal Net Designs (ICND) highly recommends to our customer base. Modern design and programming tactics change so quickly, a website can easily become dated with in a few years. Not only may you be missing out on
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Find A Proven Solution When Choosing Your Next Property Management Software
Things To Consider When Choosing A PMS
Choosing a property management software is an important choice for any vacation rental company. The property management software is the “engine” for your booking process. Choosing the right engine is critical to the success of your rental company, and like car engines, they are expensive and d
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Learn Why Taking Better Photos Is Like Hitting The Jackpot On Your Vacation Rental Website
You know the old saying; you only get one chance to make a first impression. Well as it turns out that saying is true, and just thinking about it brings back awkward memories of high school, my first date, and freshman orientation. If you can relate to what I am saying then you know that awkward first impressions are usually caused
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New Email Marketing Laws That You Must Know as a Vacation Rental Marketer
I’m going to take a brief moment to explain the new laws affecting email marketing to your Canadian clients. I’m going to cover whether this will affect you as a vacation rental manager, highlight some essential points to follow and provide you an action plan for compliance.
What this is about:
The Canadian Anti-Spam Legislat
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How to Expertly Craft Your FlipKey Listing
By: Kelsey Readyhough
FlipKey research shows that those searching for a rental property online may visit up to 4 vacation rental websites and inquire on about 7 properties before actually booking a reservation. In this saturated market, it’s important to set your listing apart from the crowd in order to maximize your property’s ear
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Problem Upload, the tale of image sizing
Problem UploadThe tale of image sizing, size does matter
The sizing of your images impacts many things. You may incur upload problems due to the file size which can cause your computer to freeze while in the upload process. Also, even if a large image size does upload it can contribute to speed issues on your site, making your sit
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The Pragmatic Approach for Targeting Vacationer Demographics
The vacation rental industry is an 85 billion dollar industry with virtually every demographic planning a dream vacation, year after year. A majority of vacation rental managers often realize too late about vacant inventory. Focused solely on families (or vice versa) this late realization leads to last minute price slashing with mi
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Tracking Offline Vacation Rental Marketing with Google Analytics
As a company with lots of vacation rental clients, we’re well versed in methods that vacation rental managers use in their own marketing tactics, both online and offline. While we’re largely concerned with online visibility, we also are aware that many conversions, advertising and promotion happen offline. From phone call conversio
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Pinterest Features that Vacation Rental Managers Can't Live Without
Pinterest is buzzing through everyone’s feed on a weekly basis it seems, but have you really taken the time to see how YOUR business can leverage this network?
First, let’s set the tone for where Pinterest stacks up to the other social media sites.
70 Million Users
60% Female
20% of all US women
With all of the buzz around thi
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The Results Are In - VRMA Attendees Love ICND!
ICND team members Brandon Sauls and David Hutnik were recently selected to speak at the Vacation Rental Managers Association (VRMA) Annual Conference in Nashville Tennessee this past October 2013. As one of the leading Internet Marketing and Web Design Companies in the industry, we thought; what better topic than to teach industry
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