How To Optimize Your Website Forms For Improved Conversion Rates

Forms are a great way to obtain much needed data from your users but they don’t work if people take one look and back away from them without ever typing a single keystroke. Time and again we’ve seen website form conversion rates that are in the single digits on an otherwise fabulous website. Website conversions can be highly succes

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7 Ways to Boost SEO of Your Facebook Pages

Far too often people will create a Facebook presence for their business without any regard for search engine optimization. Google indexes Facebook Pages on a regular basis just like it does any other website so it’s important to use whatever way you can to boost SEO on these pages. Everything that is necessary when optimizing your

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Lots to talk about this month for Social Media

Jumping into Social Media is all about cultivating and building new and existing relationships.  Is it important?  -Some experts say that Social Media will be more valuable and widely used than search engines within the next 3 years!  With Intercoastal Net Designs, you WILL see increased traffic to your website, sear

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Integrating Reviews On to Your Site

It’s very important to have reviews on your vacation rental site.  It helps build credibility for your business and encourages visitors to trust your brand and business.  Just like when you are shopping on Amazon.com and Ebay and you check out your sellers “score” and reviews, individual reviews on your vacation rental ho

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Know Your Brand and Express it Consistently

It’s very important to be consistent when promoting your brand to potential customers and present customers alike. If you’re updating your company branded image, or changing it in any way, you need to communicate that to your customers in a positive way. Pinpoint the different ways in which your new branding benefits them, and then

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Choosing the "Right" Stock Photography

When it comes to designing a new website for a client or perhaps "redesigning" an existing one – choosing the right stock photography for a project is often a step that either gets rushed or many times completely overlooked. Of course its always best to have original photography supplied by a client that actually shows their compan

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Promote Your Business with Your Blog

Among the newest methods of marketing your business are blogs. Compared to some types of Internet marketing, this method is by far one of the most effective ways to market your online business. As online marketing by businesses gets more competitive by the day, it is essential to continue implementing new strategies and techniques

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Have a mobile version of your website

Having a mobile version of your website is an ICND suggestion for the Best Web Changes for Vacation Rental Websites to Gear up for 2012.  It’s incredible to look at the analytics across many vacation rental companies’ websites and look at how the mobile traffic has increased in as little as this past year against last year. A

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Vacation Rental Peak Season Coming to an End.... What's next?

Vacation Rental Peak Season Coming to an End.  Where do we go from here? As vacation rental managers start to feel the lessening of the weight of the world off their shoulders, we urge them to take some time to evaluate their marketing and websites.  The off-season is the perfect time to explore, make changes, and gear up

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Social Media Marketing - How to get your ROI

We live in a world where people want immediate gratification and MUST see their revenue directly related to social media or their not buying in to the fact that there IS a strong return coming from a social media investment. I'm going to take you through a few reasons why social media has never been so important to your business. •

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