Think You've Got It Made with Your Big Hosting Company? Think Again!

We just had a personal experience with a big time corporate website hosting company.  While trying to pull some of our blog network sites onto a different Class C IP range for SEO purposes, we spoke to one of the largest hosting companies in the industry.  Our President, Brandon Sauls went onto their website and found whe

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How to Improve Your PPC Campaign

How do you Improve your PPC Campaign – Top Ways to Improve your Quality Score The days of setting your bid, making some ads, and selecting your keywords and calling it a Pay-Per-Click (PPC) campaign are long gone.  You can thank those that bid on keywords and their landing pages really had nothing to do with them.  Google

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Brandon Sauls Nominated Brunswick County Chamber Marketing Chairman of the Board

Normal 0 false false false MicrosoftInternetExplorer4 Brandon Sauls met with the Brunswick County Chamber of Commerce in mid December.  At the meeting, Sauls was asked by the board to chair the Marketing Development Committee for the chamber.    Working under the President, Cathy Altman, Sau

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A Social Media Strategy Checklist

A Social Media Strategy Checklist    1. Spend more traditional ad budget on customer service       So many problems could be proactively averted if companies would simply treat customers as they should. In today’s social realm, word of mouth travels far and above the vintage physical conversation,

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What’s Working for Social Media Marketers?

What’s Working for Social Media Marketers? JANUARY 5, 2010 Source: Emarketer.com A look at effectiveness A September 2009 MarketingProfs survey of business-to-business (B2B) and business-to-consumer (B2C) marketers found that the marketing tactics most often used on social sites are not necessarily the best ones

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3 ways to fight site abandonment

By Andrew Edwards December 14, 2009 Source: Imedia Connection Article Highlights: Your content might be too rich, and it might take too long to download Where an analytics tool will know whether a particular tag loaded, a "sniffer" will know many more details about the situation Armed with load time data, your next

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Harnessing the Power of your Website, Part II. Understanding Quality Traffic.

Is your traffic quality traffic? Put your site and your marketing efforts to the test.   So you’ve had 2,567 visitors this month and only two sales online. What’s going on? You’re doing SEO, PPC, and other offline marketing tactics.   Your results should be more, right? Yes. They should be more

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Google News: The Importance of Breadcrumb Navigation

Google has decided to tweak the way they display search results once again. This time they've taken what used to be the actual URL of the page you're about to click on and made it more user friendly. Here's a quick example. Google does this by pulling what are called breadcrumbs straight from the site. So now potential visitors

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Harnessing the Power of your Website, Part I. Understanding your Web Traffic.

Is your website getting loads of traffic and not generating sales?  According to eMarketer.com the US internet population will reach 200 million users in 2009.  How much traffic is your website getting?  Though you must break down your industry and your market share of the target audience; are you getting enough tra

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ICND offers new Escapia vacation rental integration service

At the recent 25th VRMA conference held in Washington, DC, ICND pened talks with Escapia (a vacation rental booking service similar to Instant Software’s Entech and Property Plus products) about how ICND could work closer with their online property management system. This would allow for us to offer a custom interface to their cust

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