Twitter Targeting for Vacation Rental Management Companies

As a Vacation Rental Management Company, it’s all about targeting the most qualified leads and nurturing a lasting relationship through social media so that they remember you next time they go on vacation.  So there are two parts to this: Finding Targeted Twitter Users & Nurturing the relationship to stay top of mind

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Vacation Rental Management Companies NEED Pinterest Now

Simply put – your potential clients are probably pinning about their dream vacation on Pinterest as we speak. Vacation Rental companies can use Pinterest to tap into a viable market, and it’s time you get on board. Here at ICND, we focus on three priorities in regards to Pinterest: Brand & Name Recognition Increased Traffic

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How mobile is impacting all aspects of digital marketing

It’s no joke that the mobile market is the fastest growing marketing aspect in our age.  At the end of last year, more iPhones were sold then babies were born. The number of users moving to a mobile device is growing at exponential rates.  As more and more people find your business on a mobile platform there are a few key

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Google Analytics: Revenue Tracking and Evaluating Campaigns

Have you taken advantage of Google E-commerce tracking in Google Analytics.  It's a bit of code you have to insert onto your confirmation page after an order is processed that will recognize what was purchased and where it came from.  It really helps in evaluating your marketing campaigns if you are also using the Google

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How to Make a Facebook Contest Bring On BIG Results

We have just launched a new contest for a client and we wanted to share some of the results that it is showing.  The concept is simple: 1)    Offering a sizable Prize 2)    Make it Easy to share 3)    Promote it Effectively (without spamming!)   There are a few other very impo

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5 Ways to Increase Bookings without Drastically Reducing Prices

It’s getting down to the wire and your numbers aren’t matching up year over date and your boss is starting to put you into a panick.  Can you drastically reduce prices and blast it through email, social media, and promotion and catch up?  Sure you can, but here’s 5 different ways to improve your bookings all year round! 1

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Is It Time to Invest In A Mobile Site?

Even though it has been years since the first mobile site, it’s still not at the top of the marketing budget for a lot of small businesses.  But, it should be.  About a year ago, Google started their mobile initiative to encourage business owners to take their sites mobile.  If Google says you should do it, should yo

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Using Facebook Offers for Local Business Success

Facebook released its new “Offers” system this week to help local businesses promote specials.  We first learned about these offers back in March during the Facebook Marketing Conference and are excited to see that they are now launched for all businesses.  Take a look at the video below from Facebook and our tips below.

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Tweets DO Affect Search Engine Rankings

Jumping into Social Media is all about cultivating and building new and existing relationships.  Is it important?  -Some experts say that Social Media will be more valuable and widely used than search engines within the next 3 years!  With Intercoastal Net Designs, you WILL see increased traffic to your website, sear

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Utilizing Social Media As An SEO Tool

With social media marketing already a part of your business strategy there’s power to be harnessed in those social media accounts. Follow these social media SEO strategies if you want to successfully compete against the bigger players. Put A New Emphasis On Building Relationships & Increasing Followers — Everything you write or

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