How mobile is impacting all aspects of digital marketing

It’s no joke that the mobile market is the fastest growing marketing aspect in our age.  At the end of last year, more iPhones were sold then babies were born. The number of users moving to a mobile device is growing at exponential rates.  As more and more people find your business on a mobile platform there are a few key

Read more...

Google Analytics: Revenue Tracking and Evaluating Campaigns

Have you taken advantage of Google E-commerce tracking in Google Analytics.  It's a bit of code you have to insert onto your confirmation page after an order is processed that will recognize what was purchased and where it came from.  It really helps in evaluating your marketing campaigns if you are also using the Google

Read more...

How to Make a Facebook Contest Bring On BIG Results

We have just launched a new contest for a client and we wanted to share some of the results that it is showing.  The concept is simple: 1)    Offering a sizable Prize 2)    Make it Easy to share 3)    Promote it Effectively (without spamming!)   There are a few other

Read more...

5 Ways to Increase Bookings without Drastically Reducing Prices

It’s getting down to the wire and your numbers aren’t matching up year over date and your boss is starting to put you into a panick.  Can you drastically reduce prices and blast it through email, social media, and promotion and catch up?  Sure you can, but here’s 5 different ways to improve your bookings all year round! 1

Read more...

Is It Time to Invest In A Mobile Site?

Even though it has been years since the first mobile site, it’s still not at the top of the marketing budget for a lot of small businesses.  But, it should be.  About a year ago, Google started their mobile initiative to encourage business owners to take their sites mobile.  If Google says you should do it, should yo

Read more...

Using Facebook Offers for Local Business Success

Facebook released its new “Offers” system this week to help local businesses promote specials.  We first learned about these offers back in March during the Facebook Marketing Conference and are excited to see that they are now launched for all businesses.  Take a look at the video below from Facebook and our tips below.

Read more...

Tweets DO Affect Search Engine Rankings

Jumping into Social Media is all about cultivating and building new and existing relationships.  Is it important?  -Some experts say that Social Media will be more valuable and widely used than search engines within the next 3 years!  With Intercoastal Net Designs, you WILL see increased traffic to your website, sear

Read more...

Utilizing Social Media As An SEO Tool

With social media marketing already a part of your business strategy there’s power to be harnessed in those social media accounts. Follow these social media SEO strategies if you want to successfully compete against the bigger players. Put A New Emphasis On Building Relationships & Increasing Followers — Everything you write or

Read more...

Is Your Website Mobile Ready?

According to the results of Adobe’s Mobile Experience Survey done last year consumers prefer using Google to access a mobile website rather than using an app on their phone to make price comparisons, read product reviews and make purchases. A whooping 81% of those doing price comparisons preferred using a mobile website and 79% pre

Read more...

Utilizing Video As An Internet Marketing Tool

Want to be on the cutting edge of Internet marketing? With YouTube being the second largest search engine on the Internet, online video is one of the newest and hottest ways to market your company. Many people are overwhelmed at the thought of making an online video for their business because they’re camera shy or think it’s more i

Read more...