Author Jill HighsmithPosted on Categories Social Media, Vacation Rental Marketing The planning stage of a vacation can be equally as fun as the vacation itself. The dreaming stage plays a large role in the vacation and is fueled by anticipated memories. A Ted Talk in 2010 hosted by Daniel Kahneman spoke about “The riddle between Experience and Memory”. Kahneman suggested that there are two entities to create happiness: what all beings strive for, the experiencing self, and the remembering self.
Author InterCoastal Net Designs StaffPosted on Categories Team News, VRMA Community Celebrate The Excellence Of Our Industry!
VRMA members and partners are invited to submit award nominations to recognize and honor significant achievements and industry professionalism.
(Wink Wink, Nudge Nudge)
Author InterCoastal Net Designs StaffPosted on Categories Working Remotely Feeling the stress from all the work-related chaos lately? With labor shortages and record occupancy rates we have weathered the highs and lows of the industry over the past year. From Property Managers to home buyers we are all feeling the stress this summer. To combat the stress I’d like to share a few things from my routine that I’ve trained myself to do over the years. So let’s dive in to 4 Steps to a Stress-Free Morning Routine
Author Marshall MorrowPosted on Categories Search Engine Optimization Nothing. Let that baby ride.
…I’m joking. Unless you’re 100% content with the traffic and revenue you’re bringing in at #1 (and don’t really care if you get passed for that position in the future), then that’s not the approach we’d recommend when it comes to your SEO.
Author Mike DoutePosted on Categories Vacation Rental Marketing, Web Design The internet has been around for nearly 30 years, and websites become faster and easier to use with each year that goes by. For some businesses, keeping their web presence fresh is part of their brand DNA. But for others, especially companies who have been around since before the dot com boom of the 90’s, their website isn’t as much of a priority, which means it’s easy for it to become outdated and fall to page 5+ in search engines.
Author InterCoastal Net Designs StaffPosted on Categories Property Management Software, Vacation Rental Marketing To stand out in the vacation rental industry you must have stunning photos that capture what’s great and unique about your space. Photography is an art but there are some fundamental things to know in order to get some amazing shots.
Author Paul HanakPosted on Categories Search Engine Optimization, Vacation Rental Marketing I’ve seen it more than I like. It eats at me. Annoys me. It even makes me internally “eye roll”. But yet, the dark cloud surrounding SEO triggers fear in website owners, especially when tools like SEM Rush or Moz spit out audit reports that have thousands of errors. These tools are NOT how you do vacation rental SEO. They are merely helpful guides.
Author Bryan FultonPosted on Categories Pay Per Click, Vacation Rental Marketing The increase in travel video viewings has been attributed to the growing popularity of mobile devices for video consumption. As a result, it’s never been more important for you to include videos in your marketing campaign as a vacation rental manager. Videos are great publicity tools for the business as well as for each of your rental properties.
Author Diamond FrandsenPosted on Categories Team News Did you know that the team here at ICND is packed with some of the smartest, savviest, and sassiest ladies in our the tech and marketing industry?
Let’s take a closer look and see you these awesome ladies are!
Author Nathan RoodPosted on Categories Myrtle Beach Web Design Since the dawn of time (or at least when Google Ads was formed) Marketers have debated the infamous question of Dynamic Ads or Standard Ads. Phrases like, “it’s perfect for those that are lazy” and “I have more control this way”, have been popularly thrown out like misused Star Wars quotes. The conversation of the Dynamic-side vs the Standard-side still goes on today.
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