Harnessing the Power of your Website, Part III. Communicating with Your Visitors.

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Rethink Your Website – Part III

As we continue into Part III and the final chapter in our website analysis for the new year, we ask you to look at the following questions:

Can visitors easily navigate Read More...

Think You’ve Got It Made with Your Big Hosting Company? Think Again!

Posted on Categories Vacation Rental Marketing

We just had a personal experience with a big time corporate website hosting company.  While trying to pull some of our blog network sites onto a different Class C IP range for SEO purposes, we spoke Read More...

What’s Working for Social Media Marketers?

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What’s Working for Social Media Marketers? JANUARY 5, 2010 Source: Emarketer.com A look at effectiveness

A September 2009 MarketingProfs survey of business-to-business (B2B) and business-to-consumer (B2C) marketers found that the Read More...

3 ways to fight site abandonment

Posted on Categories Vacation Rental Marketing
By Andrew Edwards December 14, 2009 Source: Imedia Connection

Article Highlights:

  • Your content might be too rich, and it might take too long to download
  • Where an analytics tool will know whether a particular tag loaded, a "sniffer" will know many more details about the situation
  • Armed with load time data, your next task is to break the news to everyone on your web team

It's like the Swiffer commercial, where an old sponge-mop is outside a window, peeking in at a housewife who has moved on to better mops, while "Love Stinks" plays in the background. Read More...

Harnessing the Power of your Website, Part II. Understanding Quality Traffic.

Posted on Categories Vacation Rental Marketing

Is your traffic quality traffic?

Put your site and your marketing efforts to the test.

 

So you’ve had 2,567 visitors this month and only two sales online. What’s going on? You’re Read More...