How to Expertly Craft Your FlipKey Listing

Posted on Categories Vacation Rental MarketingLeave a comment on How to Expertly Craft Your FlipKey Listing

By: Kelsey Readyhough

FlipKey research shows that those searching for a rental property online may visit up to 4 vacation rental websites and inquire on about 7 properties before actually booking a reservation. In this saturated market, it’s important to set your listing apart from the crowd in order to maximize your property’s earning potential. You can take your listing from basic and boring, to snazzy and successful in just a few simple steps. Read More...

Working Together to Create Custom Solutions

Posted on Categories Vacation Rental Marketing, Web DesignLeave a comment on Working Together to Create Custom Solutions

Debordieu Rentals website was first launched in October of 2012. The new website was designed to emulate Debordieu’s unique atmosphere. If you’re from the lowcountry, chances are you have heard of Debordieu, located in between Pawleys Island and Georgetown, South Carolina.  This private beach community is defiantly one of a kind, and Debordieu Rentals was looking to reflect that in their site. Read More...

VRMA West Showcase Wrap-up (Videos)

Posted on Categories Vacation Rental MarketingLeave a comment on VRMA West Showcase Wrap-up (Videos)

The ICND team had a great time in Salt Lake City at the VRMA Western Conference.  Brandon and David were representing our team out there and shot a couple of videos to share with you.

How long do you think it would take to setup our booth?  Here’s a short video speedy video of the booth setup for you: Read More...

VRMA East Showcase Video

Posted on Categories Vacation Rental MarketingLeave a comment on VRMA East Showcase Video

The Vacation Rental Managers Association Eastern Conference was a blast!  Check out a short video above throught the vendor showcase area put together by the InterCoastal Net Designs team.  Hope you enjoy it! Read More...

Tybee Island Mini Conference

Posted on Categories Team News, Vacation Rental MarketingLeave a comment on Tybee Island Mini Conference

ICND hit the road to join Red Sky Insurance and Barefoot Technologies for a Vacation Rental Managers Mini Conference in Tybee Island Georgia. The mini conference was held at Tybee Island Social Club, and was a great success! Local vacation rental managers came to learn about Travel Insurance, Property Management Software, and Internet Marketing. Read More...

The Pragmatic Approach for Targeting Vacationer Demographics

Posted on Categories Analytics, Email Marketing, Marketing, Pay Per Click, Search Engine Optimization, Social Media, Vacation Rental MarketingLeave a comment on The Pragmatic Approach for Targeting Vacationer Demographics

The vacation rental industry is an 85 billion dollar industry with virtually every demographic planning a dream vacation, year after year. A majority of vacation rental managers often realize too late about vacant inventory. Focused solely on families (or vice versa) this late realization leads to last minute price slashing with mixed results. Wouldn’t it be nice each year to be ahead of the curve and guarantee a larger percentage of bookings? Read More...

Tracking Offline Vacation Rental Marketing with Google Analytics

Posted on Categories Analytics, Vacation Rental MarketingLeave a comment on Tracking Offline Vacation Rental Marketing with Google Analytics

As a company with lots of vacation rental clients, we’re well versed in methods that vacation rental managers use in their own marketing tactics, both online and offline. While we’re largely concerned with online visibility, we also are aware that many conversions, advertising and promotion happen offline. From phone call conversions to brand awareness and local advertising, many vacation rental managers are struggling to accurately measure all of their efforts. It’s something we see everyday. Read More...

Pinterest Features that Vacation Rental Managers Can't Live Without

Posted on Categories Social Media, Vacation Rental MarketingLeave a comment on Pinterest Features that Vacation Rental Managers Can't Live Without

Pinterest is buzzing through everyone’s feed on a weekly basis it seems, but have you really taken the time to see how YOUR business can leverage this network?

First, let’s set the tone for where Pinterest stacks up to the other social media sites. Read More...

The Results Are In – VRMA Attendees Love ICND!

Posted on Categories Vacation Rental MarketingLeave a comment on The Results Are In – VRMA Attendees Love ICND!

ICND team members Brandon Sauls and David Hutnik were recently selected to speak at the Vacation Rental Managers Association (VRMA) Annual Conference in Nashville Tennessee this past October 2013. As one of the leading Internet Marketing and Web Design Companies in the industry, we thought; what better topic than to teach industry professionals how to, “Leverage Social Media Like A Pro.” Read More...