Category: Search Engine Optimization
3 Quick Steps To Repurpose Your Blog Content Into Video's Using An AI Video Generator.
Get Twice The SEO Reach With AI Created Content Using An AI Video Generator
Artificial intelligence has undeniably altered the field of digital marketing. Marketers employ artificial intelligence in a variety of ways to take their marketing campaigns to the next level, from incorporating chatbots to leveraging digital advertising.
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What to Do for SEO When You’re Already Ranking #1
Nothing. Let that baby ride.
…I’m joking. Unless you’re 100% content with the traffic and revenue you’re bringing in at #1 (and don’t really care if you get passed for that position in the future), then that’s not the approach we’d recommend when it comes to your SEO.
There are quite a few things you can still be doing to im
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Don't let 'SEO Agency Audits' & scare tactics trick you into better rankings
I’ve seen it more than I like. It eats at me. Annoys me. It even makes me internally “eye roll”. But yet, the dark cloud surrounding SEO triggers fear in website owners, especially when tools like SEM Rush or Moz spit out audit reports that have thousands of errors. These tools are NOT how you do vacation rental SEO. They are merel
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GEO TARGETING IN THE COVID-19 ERA
Are you managing your Adwords budget efficiently during COVID-19 travel?
In the world of Digital Marketing, every question has the same answer, “It depends”.No two clients are the same and each business requires a unique marketing strategy that fits in with it’s voice and plan. In the COVID-19 era, travel is inevitably going to be
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Content Audit Guide: Increase Ranking & Improve User Experience
A How To Guide on Deleting Content
What is a content audit and how can it help you increase website traffic + conversions. Let’s start with the definition: A Content Audit is a way to get rid of under performing low quality pages to improve the health of a website.
How does it help?
Just like our closets, laundry rooms, atti
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5 Tactics to Boost Local Traffic to your Vacation Rental Website
You may be wondering "Why, as a Vacation Rental Company, should we be concerned with Local Traffic to our website?" and rightfully so.
There can be two ways of thinking about local traffic and local search:
Actual Local Searchers
This type of Internet Searcher is someone who is searching from a relatively local geographic loca
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How To Generate Direct Bookings
By Vanessa Humes
Recently HomeAway has let their customers know that they will be changing the way that leads communicate with companies and owners that list their properties on HomeAway.
As one of the last Online Travel Agencies (OTAs) to email leads and allow direct communication with guests before booking, many Vacation Rental M
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SEO For Your Property Pages Explained
As you’re probably aware, SEO is a critical marketing channel if you want your vacation rental website to grow and book more stays in 2016 and beyond. Typically, clients want to rank for highly competitive keywords like “Myrtle Beach rentals” or whichever area you’re working with. While this is possible, it’s a long path to su
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How To Depersonalize Google Search Results
It’s the worst email we get.
“I’m ranking very high in Google for keyword here!”
I’m squeamish to check — and sadly, some of time, my worst fear is realized.
I carefully craft an email with a harrowing punchline:
“You’ve been personalized.”
What Is Personalization?
Simply put, personalization is Google’s way to deliver bet
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6 Tactical Link Building Ideas That Work
When it comes to scoring big with Google, link building needs to be one of your most frequently used strategies. Optimizing your website for search engine results that put you on page one can be as basic as having high quality websites linking back to your site. Sounds simple enough, right? It can be if you take the right measures
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