A few weeks ago, Google rolled out their new Vacation Rental Search which they’ve integrated
Category: Industry News
What’s Beers & Idears?
Posted on Categories Industry News, Vacation Rental Marketing20 Year Anniversary: Q&A w/ Brandon Sauls
Posted on Categories Industry News, Team News, Vacation Rental MarketingMay 2019 marks InterCoastal Net Designs’ 20th year in business and much of our success can be attributed to our humble beginnings with Brandon Sauls at the helm. We recently sat down with Brandon
Is your Website ADA Compliant?
Posted on Categories Industry NewsWe at InterCoastal Net Designs have been helping our clients in making their websites ADA compliant. We have been asked recently why a website must be ADA compliant, so we thought we would share some of the information with you and how it helps your company out.
What Does ADA Stand For?
The ADA is the American with Disabilities Act and it requires that businesses and nonprofit service providers make accessibility accommodations to the disabled public. This means that they have to provide the same service to the disabled as they would for the non-disabled which includes their websites.
What Could Happen If We Don’t Make our Site ADA Compliant?
If your site is not ADA Compliant there are a few things that could happen. The first thing that could happen to your business is you could lose a client or a booking. We don’t want this to happen because the disabled person may go to another site that is ADA compliant. Another thing that we could see in the future is where Google and other search engines would only rank websites that are compliant. We know that they have recently moved in the direction to “force” businesses to make their sites mobile friendly or they will lose the rankings altogether. This could be the future with having your website ADA compliant and if it’s not then you lose your rankings. We don’t want this to happen to your business which is why we can help make your website ADA compliant.
How Do We Make Your Website ADA Compliant?
There are many suggestions on the ADA Website, but we know that there are many other considerations as well. We will take the precautions in checking your site to see if it’s compliant and if it is not, then we will make it compliant. There are several things that have to be addressed in making it compliant, but we will cover a few of the items for you.
Perceivable
Your website will have information and user interface components that must be presentable to users in ways they can perceive. This ensures that the content on your site is
ICND & Key Data Partnership: Visualizing Vacation Rental Data
Posted on Categories Industry News, Property Management Software, Vacation Rental MarketingWhat Can You Expect from Utilizing Key Data?
Key Data Dashboard’s software provides three integral ways to plug into your metrics – performance, benchmark & pacing.
- Performance: visualize vacation
What’s Next for GDPR and Your Website?
Posted on Categories Analytics, Email Marketing, Industry NewsThere are many moving parts to GDPR, but the three main points are listed below:
Users must consent to the processing of their personal data and companies must explain how data is collected and the intention for utilizing data.
Users have the right for their personal data to be deleted/forgotten.
If a website experiences a data breach, it must be reported within 72 hours.
We know GDPR can be confusing, but for our customers primarily operating and marketing within the United States, this is what GDPR means for you:
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Opt-Choice for Email Marketing: Upon completing a contact form on your website, users should have the ability to opt-in if they wish to receive further emails from your company.
Only Dead Fish Go with the Flow
Posted on Categories Industry News, Vacation Rental MarketingAre You Swimming Into or Against the Current?
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ICND Forms Distribution Partnership with Popular BookingPal
Posted on Categories Industry News, Property Management Software, Vacation Rental MarketingThis is wonderful news for clients of InterCoastal Net Designs because it provides them total access to BookingPal’s extensive network of the biggest online travel websites that include Airbnb, Booking.com, Expedia, HomeAway, Priceline, VRBO, and other major sites.
Seamless and Efficient Software
Clients of ICND will be able to create listings and connect property data seamlessly, eliminating all manual work. Setup is fast and BookingPal’s reservation and payment processing team is always available to ensure accuracy and support for all listings.
BookingPal provides property managers with the best tools available while furthering the vacation rental industry’s progress in technology. This will result in more direct online bookings, increased conversions and strengthened brand awareness giving property managers the ability to grow their business by capturing the additional market share they may not currently have.
What makes BookingPal worth getting excited about?
- It’s the largest network