ICND is not only a website development and design firm, we also specialize in different avenues of online marketing. The below case study discusses one of ICND’s clients who increased their marketing
Category: Analytics
One Year of SEO, Double the Traffic!
Posted on Categories Analytics, Search Engine OptimizationEver wonder if SEO is worth while? ICND is here to show you how Search Engine Optimization can truly help your business grow! January 1 2014 marked the one year anniversary of one of our Wilmington,
The Pragmatic Approach for Targeting Vacationer Demographics
Posted on Categories Analytics, Email Marketing, Pay Per Click, Search Engine Optimization, Social Media, Vacation Rental MarketingThe vacation rental industry is an 85 billion dollar industry with virtually every demographic planning a dream vacation, year after year. A majority of vacation rental managers often realize too late
Tracking Offline Vacation Rental Marketing with Google Analytics
Posted on Categories Analytics, Vacation Rental MarketingAs a company with lots of vacation rental clients, we’re well versed in methods that vacation rental managers use in their own marketing tactics, both online and offline. While we’re largely
Big Google News: Not Provided Hits 100% & Hummingbird Update Announced
Posted on Categories Analytics, Search Engine OptimizationSummer is over and that means news and announcements in the SEO world are heating up. In the last few weeks Google has made some changes leaving many SEOs and marketers lamenting days gone by. Let's
ICND Spring 2013 Online Marketing Workshop Success!
Posted on Categories Analytics, Email Marketing, Pay Per Click, Search Engine Optimization, Social Media, Team News, Vacation Rental Marketing, Web DesignIf you didn’t go to our Spring 2013 Online Marketing Workshop in Myrtle Beach, SC, you missed out on a great time! The workshop was held at
Clarion Hotel Pairs Up With ICND for Internet Marketing Campaign
Posted on Categories Analytics, Email Marketing, Pay Per Click, Search Engine Optimization, Social Media, Vacation Rental MarketingWhen it comes to online marketing, having a strategy is key. However, if you’re not an internet marketing specialist it can be an overwhelming task. InterCoastal
Google+ Pages Allow Better User Engagement and Analytics Coming Soon!
Posted on Categories Analytics, Social MediaThere is no doubt that Google+ Pages are making a big splash in the internet marketing world, especially with it's increasing impact on search engine results. The platform has definitely
Google Analytics: Revenue Tracking and Evaluating Campaigns
Posted on Categories Analytics, Search Engine OptimizationHave you taken advantage of Google E-commerce tracking in Google Analytics. It's a bit of code you have to insert onto your confirmation page after an order is processed that will recognize
How To Optimize Your Website Forms For Improved Conversion Rates
Posted on Categories Analytics, Vacation Rental Marketing, Web DesignForms are a great way to obtain much needed data from your users but they don’t work if people take one look and back away from them without ever typing a single keystroke. Time and again we’ve