ICND Scores 92% on Google Adwords Professional Test

Posted on Categories Pay Per ClickLeave a comment on ICND Scores 92% on Google Adwords Professional Test

A team member from ICND scored a 92% on their Google Adwords Professional exam.  With one more person passing the exam we become Google Certified.

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How to Improve Your PPC Campaign

Posted on Categories Pay Per ClickLeave a comment on How to Improve Your PPC Campaign

How do you Improve your PPC Campaign – Top Ways to Improve your Quality Score

The days of setting your bid, making some ads, and selecting your keywords and calling it a Pay-Per-Click (PPC) campaign are long gone.  You can thank those that bid on keywords and their landing pages really had nothing to do with them.  Google now has a whole formula that takes the keywords in your ad group and analyzes them against the landing page you are directing them to. Read More...