Today's social media highlight is Technorati.
What they say:
Technorati was founded to help bloggers to succeed by collecting, highlighting, and distributing the online global conversation. As the leading blog search engine and most comprehensive source of information on the blogosphere, we index more than 1.5 million new blog posts in real time and introduce millions of readers to blog and social media content.
Technorati Media extends our service and value by matching bloggers and social media creators with marketers who want to join the conversation.
What we say:
Technorati is a blogfeed and blog search portal, where you can create a profile, monitor your blog(s) – both personal and professional – and keep up with your favorite and not so favorite blogs. Technorati is one of the best blogsphere search portals, better than Google's own blog search. If you're looking to use Social Media as a Online Reputation Management tool, or as a customer aquisition tool or both, than Technorati has got the "blog" slice of the Social Media pie covered.
Here's an example of claiming your blog with Technorati: swap claim code