Using Facebook Offers for Local Business Success

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Facebook released its new “Offers” system this week to help local businesses promote specials.  We first learned about these offers back in March during the Facebook Marketing Conference and are excited to see that they are now launched for all businesses.  Take a look at the video below from Facebook and our tips below. Read More...

Tweets DO Affect Search Engine Rankings

Posted on Categories Search Engine Optimization, Social MediaLeave a comment on Tweets DO Affect Search Engine Rankings

With over 140 million active users, Twitter has become one of the most widely used social media outlets for brands and consumers.  It has become known as a platform where many users spend a considerable amount of their time online, yet brands are still scratching their heads trying to understand how to leverage Twitter for positive ROI. Read More...

Facebook ROI – 674% in 1 Month

Posted on Categories Social MediaLeave a comment on Facebook ROI – 674% in 1 Month

Facebook ROI is often one of the biggest struggles to obtain.  With over 900 million people on this social network, we know the need for us to have a presence but measuring it’s success is also extremely important.  I’m going to go through a recent success story of one of Intercoastal Net Design’s Social Media efforts. Read More...

Utilizing Social Media As An SEO Tool

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With social media marketing already a part of your business strategy there’s power to be harnessed in those social media accounts. Follow these social media SEO strategies if you want to successfully compete against the bigger players. Read More...

Utilizing Video As An Internet Marketing Tool

Posted on Categories Marketing, Search Engine Optimization, Social MediaLeave a comment on Utilizing Video As An Internet Marketing Tool

Want to be on the cutting edge of Internet marketing? With YouTube being the second largest search engine on the Internet, online video is one of the newest and hottest ways to market your company.

Many people are overwhelmed at the thought of making an online video for their business because they’re camera shy or think it’s more involved than it actually is. It’s actually quite simple and videos don’t have to be very long at all. Most digital cameras can record a video. Many computers come with a video cam installed or you can attach one that can record videos. Or you could use a simple video camera like the Cisco Flip video to record it. Read More...

Google Places – Let Us Take You There

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It appears it’s no longer enough for local businesses to be ranked well in Google search engine results but now it’s of even more importance to be listed in the results of Google Places. With 97% of consumers searching on line for local businesses it’s important that your business be there. Read More...

7 Ways to Boost SEO of Your Facebook Pages

Posted on Categories Search Engine Optimization, Social MediaLeave a comment on 7 Ways to Boost SEO of Your Facebook Pages

Far too often people will create a Facebook presence for their business without any regard for search engine optimization. Google indexes Facebook Pages on a regular basis just like it does any other website so it’s important to use whatever way you can to boost SEO on these pages. Everything that is necessary when optimizing your website is just as important on your Facebook Pages. Read More...

Google+ Business Pages

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One of the leading trends in marketing on the Internet today is managing your online reputation through Google+ Business Pages, a new feature released by Google in October.

Businesses of any size and in all industries should take advantage of the new Google+ Business Pages if for no other reason than for the major SEO benefits. Having a business page on Google+ will increase your company’s web presence far beyond where your website and Facebook will take you. If you think because you use Facebook you’re all set, you should think again! Google+ Business Pages work better than Facebook Profiles in that what you post on Google+ will increasingly appear in Google search results, something Facebook postings for your business will not typically do. Read More...